$40 Million Health Care Campaign Launched

Today the Health Care for America Now campaign was launched both in Wisconsin and all across the nation. At the Wisconsin State Capitol and in 52 other cities across the country, this new effort is demanding quality, affordable health care for all.

The unprecedented $40 million campaign for health care seeks to bring together millions of Americans and many different national and local groups. In Wisconsin the steering committee currently includes AFSCME, Citizen Action of Wisconsin, Planned Parenthood, SEIU, Wisconsin Education Association Council (WEAC), and the Wisconsin State AFL-CIO.

Starting today, the campaign is spending an initial $1.5 million on national television, print, and online advertising and is sending out emails to more than 5 million people. Over the next five months, Health Care for America Now plans to spend $25 million in paid media and have 100 organizers in 45 states. Health Care for America Now is offering a bold new vision for health care reform in America. They are asking both national and local leaders to choose as side in the health care debate. It is a critical question that should be both asked and answered. Either they are on the side of special interests and an unacceptable status quo or they are on the side of the average American struggling to pay continually skyrocketing costs.

Additional members of the Wisconsin coalition include ACORN, AFT-Wisconsin, Coalition of Wisconsin Aging Groups, Disability Rights Wisconsin, Grassroots Citizens of Wisconsin, Grassroots North Shore, One Wisconsin Now, UFCW, Wisconsin Alliance for Retired Americans, Wisconsin Alliance for Women’€™s Health, Wisconsin Council of Children and Families, Wisconsin Council of Churches, Wisconsin Farmers Union, Wisconsin Federation of Nurses and Health Professionals, and the faith-based organization WISDOM.